The Seoul World Fireworks Festival is seeing a surge in secondhand trading for prime viewing spots. Secondhand platforms are selling picnic mats, parking passes, and other items for hundreds of thousands to millions of won. Some restaurants are even offering VIP seats with festival views for 6 million won, highlighting excessive commercialization. However, since the Han River Park is a public facility, legally penalizing spot reservation is difficult. The Seoul Metropolitan Government is installing warning placards and requesting the removal of posts from secondhand trading platforms, but a fundamental solution remains elusive. As the fireworks festival approaches, cafes and restaurants near the Han River Park are also changing their operating methods or selling special products to generate profits.