아이뉴스24 기사 일부 인용입니다.
https://n.news.naver.com/article/031/0001040101
https://www.inews24.com/view/1982850
22일 개편 적용⋯"권고 따른 개선, 관련 정보 더 명확하게"
6일 네이버에 따르면 이달 중하순부터 네이버 쇼핑 내 주요 지면에 개편 표시 방식을 적용한다. 일부 지면에는 순차 반영한다. 이에 따라 기존에 표시되던 나의 할인가, 멤버십 할인가, 라운지(브랜드 등이 운영하는 고객 전용 멤버십) 할인가는 최대 할인가로 명칭을 통일해 변경한다. ……
할인율은 판매가 대비 즉시 할인가 기준으로 계산한 수치가 표시된다. 네이버에 따르면 이전에는 일부 화면에서 최대 할인가 기준의 할인율이 표시된 경우가 있었다. 이번 개선으로 기준을 통일하는 것이다.
이 같은 변경은 한국소비자원의 개선 권고에 따른 것이다. 한국소비자원은 온라인 쇼핑 업계에 소비자의 오인을 유발할 수 있는 가격 표시 방식을 개선하도록 권고해 왔다.
네이버 관계자는 "한국소비자원에서 소비자가 쇼핑 내 가격·할인 정보를 명확히 인지하도록 한 개선 권고에 따라 표시 방식 개선 내용을 안내했다"며 "앞으로도 더 만족스러운 서비스를 제공하기 위해 노력할 것"이라고 설명했다.
[나머지 내용 생략]
Ini adalah kutipan sebagian artikel dari AiNews24.
https://n.news.naver.com/article/031/0001040101
https://www.inews24.com/view/1982850
22 Juli penerapan revisi⋯"Rekomendasi diikuti dengan perbaikan, informasi terkait lebih jelas"
Menurut Naver pada tanggal 6 Juli, revisi cara penempatan tampilan akan diterapkan di halaman utama layanan belanja Naver mulai pertengahan bulan ini. Penerapannya akan dilakukan secara bertahap di beberapa halaman. Dengan demikian, nama "Harga Diskon Saya", "Harga Diskon Keanggotaan", dan "Harga Diskon Lounge" (keanggotaan eksklusif yang dioperasikan oleh merek, dll.) akan diganti menjadi "Harga Diskon Maksimum". ……
Tingkat diskon dihitung berdasarkan harga jual dan ditampilkan sebagai angka. Menurut Naver, sebelumnya ada beberapa halaman yang menampilkan tingkat diskon berdasarkan harga diskon maksimum. Perbaikan ini bertujuan untuk menyelaraskan standarnya.
Perubahan ini dilakukan atas dasar rekomendasi perbaikan dari Korea Consumer Agency. Korea Consumer Agency telah lama merekomendasikan kepada industri belanja online untuk memperbaiki cara penempatan harga yang dapat menyebabkan kesalahpahaman konsumen.
Seorang pejabat Naver mengatakan, "Kami mengumumkan perubahan cara penempatan tampilan ini berdasarkan rekomendasi perbaikan dari Korea Consumer Agency agar konsumen dapat memahami informasi harga dan diskon dengan jelas. Kami akan terus berusaha untuk memberikan layanan yang lebih memuaskan."
[Sisa konten dihilangkan]
This is a partial quote from an article in AiNews24.
https://n.news.naver.com/article/031/0001040101
https://www.inews24.com/view/1982850
Changes applied on the 22nd..."Improvements made following recommendations, related information clarified"
According to Naver on the 6th, a revised display method will be applied to major sections of Naver Shopping from mid to late this month. This will be implemented sequentially in some sections. Accordingly, the existing "My Discount Price," "Membership Discount Price," and "Lounge (customer-exclusive membership operated by brands, etc.) Discount Price" will be unified under the name "Maximum Discount Price." ……
The discount rate is displayed as a numerical value calculated based on the selling price and the immediate discount price. Naver explained that previously, in some screens, the discount rate was displayed based on the maximum discount price. This improvement unifies the standard.
This change follows an improvement recommendation from the Korea Consumer Agency (KCA). The KCA has been recommending that the online shopping industry improve pricing display methods that could mislead consumers.
A Naver representative said, "Following the KCA's improvement recommendation to ensure that consumers clearly understand price and discount information in online shopping, we are announcing the details of the display method improvement," adding, "We will continue to strive to provide more satisfactory services."
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