* This is a partial quote from a Newsis article.
https://news.nate.com/view/20260112n31778
https://www.newsis.com/view/NISX20260112_0003473998
Samsung Electronics' flagship phone new series 'Galaxy S26' is expected to be released on March 11. It is the first time in 6 years that Samsung Electronics' S series, which is unveiled in the first half of each year, is being released in March.
According to industry sources on the 12th, Samsung Electronics will hold a Galaxy Unpacked event in San Francisco, USA on the 25th of next month and unveil the Galaxy S26 series. After the product announcement, it is expected that the global market launch, including Korea, will take place starting March 11, two weeks later.
If the currently estimated Galaxy S26 series release schedule is confirmed, it will be the S series released in March for the first time in 6 years since the Galaxy S20 series released on March 6, 2020.
The industry believes that the reason for the delayed launch of the Galaxy S26 series compared to previous years is due to the expanded lineup of models equipped with Exynos, Samsung's self-developed chip, and adjustments to the lineup due to the failure to launch the Galaxy S26 Edge model.
Samsung Electronics has primarily used Qualcomm's Snapdragon chipsets for S series models released in the global market. The Galaxy S25 series, released last year, was also equipped with Snapdragon on all models. However, it is highly likely that the Galaxy S26 series will be equipped with Exynos 2600, the company's own chip.
Additionally, Samsung Electronics had intended to officially include the Edge model in the Galaxy S26 lineup following the ultra-slim model 'Galaxy S25 Edge,' which was first released last year, but it is known that the plan was revised. This is because the sales of the Galaxy S25 Edge were disappointing, falling short of expectations. Accordingly, the Galaxy S26 series is also expected to maintain the existing Base, Plus, and Ultra lineup.
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