This is a translation of a foreign article, so there may be translation errors.
https://www.avpasion.com/china-hdr10-eclipsa-audio-thx-abre-shenzhen/
China accelerates HDR10+ and Eclipsa Audio adoption: THX opens key certification center in Shenzhen for both formats
For over 40 years, THX has been one of the brands synonymous with quality for anyone who cares even a little about audio and video. While it doesn't make headlines or move dramatically every day, it has been working behind the scenes to calibrate, measure, and certify equipment so that manufacturers and users can have reliable performance standards. And now it has taken a new step in a field very closely related to us.
The company announced that it will open new visual and audio laboratories in the Asia region, specifically in Shenzhen and Taipei, with Shenzhen standing out the most. Why is that? Because the new THX Shenzhen has become China's first official center capable of certifying both HDR10+ and Eclipsa Audio simultaneously. These two formats are expected to occupy a significant portion in the coming years, especially if the Asian market continues to maintain momentum as it does now.
https://www.instagram.com/reel/DWze4xqinh_/?utm_source=ig_web_button_share_sheet
Of course, this is not simply a ribbon-cutting and photo-taking event. The important point here is that China has now established a key hub within its own borders that can validate TVs, projectors, monitors, soundbars, and other devices compatible with these technologies. In other words, this is not just corporate news from THX. It's a very clear signal of the direction the industry is moving.
Shenzhen becomes an important puzzle piece for the future of HDR10+ and Eclipsa Audio
THX, founded by George Lucas and Tomlinson Holman, explained that this Asian expansion is aimed at strengthening its global testing, tuning, and certification infrastructure. The new centers in Shenzhen and Taipei will not only provide THX Certification and Tuned by THX services, but will also be prepared to provide development support related to THX Spatial Audio.
But at least for us, the focus is above all on Shenzhen. This is a logical consequence. This laboratory has been approved as an Authorized Test Center by HDR10+ Technologies, LLC. This means that consumer electronics manufacturers can visit here to validate products for which they want to obtain HDR10+ and Eclipsa Audio certification. And this is the first time in China that a single location can perform both of these simultaneously.
What's really interesting is that THX Shenzhen is the only authorized center in China capable of certifying both formats simultaneously. This significantly simplifies the situation for many Asian brands. That's because they can now conduct testing, measurement, and compliance processes faster and, theoretically, more cost-effectively at a single location.
You don't need to think deeply to understand why this matters. Shenzhen is not an ordinary place on the world technology map. It's one of the massive nerve centers of the global electronics industry. Therefore, having a center of this caliber there means that the ecosystem of HDR10+ and Eclipsa Audio compatible products can gain significant momentum in the TV, monitor, projector, and audio device sectors.
Continued growth of HDR10+ and THX Shenzhen to measure it all
In the video field, THX Shenzhen will be responsible for all testing processes related to HDR10+, the evolution of HDR10 that uses dynamic metadata. In other words, instead of applying a common setting to an entire movie or series, this format allows brightness and black levels to be optimized scene by scene or frame by frame.
In theory, this helps video content become closer to the original intention of the content creator. That's right, this is something we've mentioned multiple times when talking about HDR format wars. Not all HDR is the same, and when dynamic metadata comes into play, the story changes quite significantly. Especially on TVs and projectors that know how to interpret that information well.
The Shenzhen institute will conduct compliance testing for distribution devices, measure display performance, validate metadata processing, as well as evaluation of HDR10+ Advanced and HDR10+ Gaming. The gaming field is particularly significant because it shows that this format is not limited to movies or streaming but seeks to expand its foothold in the gaming market as well.
Additionally, it's worth noting that the HDR10+ certification program recently expanded its support scope with the introduction of HDR10+ Advanced in December 2025. Therefore, the opening of this center comes at a very timely moment, coinciding with when the format seeks to establish real impact and presence across more types of products.
Eclipsa Audio, Taking Serious Steps Beyond Simple Curiosity
And the audio part is also very important. This is because THX Shenzhen will also serve as an authorized center for Eclipsa Audio, an open immersive audio format co-developed by Google and Samsung based on the IAMF (Immersive Audio Model and Formats) specification.
In short, Eclipsa Audio seeks to be a royalty-free, open alternative in the 3D audio field. This system's design operates as a multichannel and object-based structure with up to 28 input channels in a single bitstream, which is then adjusted to suit various playback devices. From speakers built into TVs to soundbars and headphones.
In practical use, this means the system can adjust speaker placement, height positioning, and binaural tracks depending on the device where the content is played. This concept resembles the philosophy of Dolby Atmos quite a bit, but it has a much more open orientation and is highly optimized for streaming environments and direct-to-consumer service platforms. YouTube in particular appears to be set to become a major platform soon.
The fact that THX Shenzhen can now conduct official testing to certify Eclipsa Audio compatible devices is no small detail. Quite the opposite. This lends much stronger industry power to that format. Because announcing a technology and starting to build an actual validation network that manufacturers can confidently adopt are completely different stories.
To sum up, the opening of this center contains deeper implications than what appears on the surface. THX has set Shenzhen, a region that leads market trends, as a strategic stronghold for the growth of HDR10+ and Eclipsa Audio, going beyond simply strengthening its position in Asia.
And to be honest, this appears to be clear evidence that Google, Samsung, and the entire ecosystem surrounding these formats are not simply playing a teaser game. They have begun building serious structures to ensure this doesn't remain a mere promise but becomes reality.
https://www.thx.com/shenzhen-authorized-test-center/
▶ Original source: https://www.avpasion.com/china-hdr10-eclipsa-audio-thx-abre-shenzhen/
▶ Original source: https://www.thx.com/shenzhen-authorized-test-center/
