NS Home Shopping, a subsidiary of Harim Group, was designated as the preferred negotiation partner for the sale of Homeplus Express (hereinafter referred to as Express), the corporate supermarket (SSM) division of Homeplus. /The Fact DB
[The Fact | Reporter Lee Yun-gyeong] NS Home Shopping, a subsidiary of Harim Group, has been confirmed as the preferred negotiation partner for the sale of Homeplus Express (hereinafter referred to as Express), the corporate supermarket (SSM) division of Homeplus.
On the 21st, Homeplus announced that it had selected NS Home Shopping as the preferred negotiation partner for the sale of Express. Both parties plan to accelerate subsequent procedures for concluding the main contract through detailed negotiations.
NS Home Shopping explained the acquisition as "a strategic decision to strengthen competitiveness that encompasses both online and offline based on the company's food expertise and distribution capabilities."
In particular, it stated that "the experience and expertise in handling fresh produce and various foods for 25 years will be a plus for Express's stable and sustainable growth," and expressed its ambition to leap into a 'lifestyle platform' by linking its existing businesses such as TV home shopping and T-commerce with Express's nationwide network of 293 stores.
--Omitted--
The proceeds from the confirmed sale of Express will be fully allocated to normalizing the management of Homeplus, which is on the brink. Homeplus is facing the deadline for approval of its rehabilitation plan on May 4th. If funds worth 300 billion won are injected, breathing room is expected in the repayment of rehabilitation bonds and securing operational funds.
This sale is cited as virtually the only self-rescue measure for Homeplus to avoid bankruptcy and overcome the liquidity crisis.
▶ Original source: https://n.news.naver.com/article/629/0000493465
